HLA | New Year Animation
Animation for the Chinese New YearYear of the Rabbit.
The film depicts rabbits returning to their hometowns to deliver New Year wishes and gifts to their loved ones. We've selected three fortunate idioms associated with the Year of the Rabbit to weave throughout the film, creating a distinctive style of rabbit blessings.
Styleframe Development
At first, the design was for a night scene, we thought it would be more atmospheric, but the client wanted a brighter and more positive visual atmosphere for Chinese New Year, so we adjusted the visual atmosphere to twilight.
Production DEPT.：MeowVisual & Knock-Knock Animation
Director：莊絢淳
Project Manager: Ruby Nian
Design & Animation：Knock-Knock Animation
Story & Storyboard：Ruby Nian, Enzo Zeng, 莊絢淳
Character Design : 莊絢淳
Character Design assistant : Ruby Nian, Enzo Zeng, Pasu
Idiom Text Design : Ruby Nian
Scene design : 莊絢淳
Graphic Design : 莊絢淳
Character Modeling：莊絢淳 / 陳捷夫
Character Texture：李明學
Character Rigging：陳捷夫
Sim Rigging：陳捷夫
Scene Modeling & Texture : 莊絢淳
VFX Clothing Wind Simulation：陳捷夫
Layout : 莊絢淳
Animation : 莊絢淳
Lighting：莊絢淳
Render：陳捷夫, 莊絢淳
Compositing：莊絢淳
Original Music Composer：游明勳
Sound Designer / Re-recording Mixer：游明勳